Ivan Lozić, Croatia

Ivan Lozić, born in Split in 1970 and raised in Omiš, is a journalist and publicist whose career evolved around finer things in life ever since he finished education in Zagreb in his early 20s.

Although he graduated in the fashion field, a lifelong passion for scents of excellence defined and influenced significantly his professional path to the point of becoming not only one of the biggest experts in niche perfumery in Croatia, but an affluent insider in that industry as a whole. His current role as European Brand Ambassador to Ormonde Jayne (a contemporary perfume house from London considered one of the finest in the coveted niche of artistic perfumery) blended successfully most of his experiences and passions.

An author of a travel cookbook, currently living between several European capitals, Lozić remains a proud Dalmatian in his heart, happy to honour his origins wherever life takes him.